New labeling is more present in products

Products such as: tea , soda, energy drinks , flavored drinks, juices, roasted beans and chicken ham are some of the foods that already have on its labels the graph color system that indicates the level of salt, fat and sugar. This measure corresponds to the Regulations of Processed Foods Labeling, imposed by the Government in November 2013.

 In some supermarkets are already placed information hangers, where red color is assigned to the high levels, yellow for medium and green for low.

 As part of the regulation, it was established that the medium and large companies had to comply with this requirement from May and the micro and small enterprises since November. However, the deadline was extended until August 29 only for medium and large companies.

 José Vera , Open Mart manager, located in the north of Guayaquil, estimated that since last Wednesday, drinks suppliers started delivering the products with the new labels.

 For Catalina Merchán, of Free Market, located in the Veintemilla street, in the north of Quito, about a month ago she gets some drinks with the multicolor labeling.

The owners of the establishments agreed that customers often do not ask about the labeling. Merchán jokingly said that users are more aware of prices, while for Vera, customers look to the expiration date of products. A proprietary concern was what would happen if they sell products without labeling.