Optimism is high among small and medium-sized companies in Costa Rica, Panama, Colombia and Ecuador as they are optimistic for this year, according to the latest survey by Brother International Corporation, called “Visión Pymes 2018”.
This annual survey examines the perspectives on technology and business. In all four countries, 801 executives were surveyed, of whom 88% believe that 2018 will be a better year for their businesses compared to 2017. In addition, 50% of respondents expect 2018 to be “much better.”
The economy was also positive, with 74% of respondents expecting the overall economy of their country to improve in 2018, including 25% who expect their country’s economy to be “much better.”
A group was followed up of owners and managers of companies which revealed a series of factors that lead to optimism throughout the region. They cited internal stability, the results of the elections and new favorable policies for business in their countries have contributed to boost this strong sense of optimism.
In Ecuador, an important upturn in optimism was found for 2018. The executives interviewed attributed everything to the new administration of President Lenin Moreno and the referendum (held on February 4).
It was also found that the possible elimination of the Goodwill Law would open new economic possibilities. 18% of companies plan to invest in new employees, while 77% prefer to keep their places stable; they prefer to invest in their development and increase productivity.
The study also analyzed the use of advanced technologies. 62% of companies use integrated mobile technology to help with tasks such as printing, scanning, or sharing documents from their phone; and 28% consider it the “indispensable” cloud. Mirna González, Senior Product Manager of the firm, said that “we are pleased with the business optimism and the growing desire to create an efficient and technologically advanced workplace.” (I)