Bimbo and Republica del Cacao launch the new Braun multi-cereal choco-cacao & walnuts Bread
Posted On 09 Aug 2017
Ecuadornews:
The Bimbo group in Ecuador and Republica del Cacao came together to create the new Braun multi-cereal choco-cacao & walnuts bread, released onto the Ecuadorian market on Monday, August 7, with an act held at the premises of the Guayaquil Historical Park.
During the event, guests tasted the nutritious, rich and healthy flavor of the new “member” of the Bimbo family. “In Bimbo group we are concerned about innovation,” said Francisco Fuente, general manager of Bimbo Ecuador.
The strategic alliance, negotiated approximately 18 months ago, was born from a proposal made by Bimbo Ecuador to the Republica del Cacao. “As an Ecuadorian company it is a real pride that the Bimbo group has considered us to make an alliance, which we hope will have a start here in Ecuador and aims at a vision of internationalization,” said Gonzalo Chiriboga, General Manager of Republica del Cacao. (I)