Broadway, the theatres, large hotels, and shops street, is considered the heart of NewYork. Broadway is located, in the busy Times Square area of Manhattan, is covered twenty-four hours a day for at least two million New Yorkers and tourists. Right over there stands a gigantic advertising of Ecuador, to promote tourism.
The ad notes the variety of opportunities to discover the unique natural resources of Ecuador. The advertising in Manhattan appeared in Aug. 1 and will remain until 27.
This advertising campaign is part of “I have discovered Ecuador”, which began on May 29. “It is about some street, print, and online promotions through Google and Facebook in the United States, Canada, Germany, and the UK,” said Karina Amaluisa, director of the Commercial Office of Ecuador in New York.
Source: Daily El Universo