Chinese tourists generate expectation in Ecuador

Image: El Universo

“In recent years, in China, a strong demand for tourism products in Latin America emerges,” said Rocio Huang, Account Director of the Representative Office of the Ministry of Tourism in China, who in recent days gave a training on the Chinese tourism market to tour operators, hotels and airlines at the Ministry of Tourism.

Because in China social networks like Facebook, Twitter, Gmail or Google does not exist, Huang recommended to develop and adapt tourism products based on Chinese customs, such as promoting the attractions of the country through networks like Weibo and WeChat, very popular in the Asian country.

China is considered the fastest growing market and the largest source of tourists worldwide. The Market Undersecretary, Maria Cristina Rivadeneira, indicated that a study has been conducted to find new markets, such as Brazil, Australia and Japan.

Sources: http://www.eluniverso.com/noticias/2015/07/20/nota/5028136/expectativas-turistas-china