The restriction on imports encouraged Ecuadorian makeup artist Gabriela Vasquez to manufacture her own cosmetics and export them to Spain. “We have been exporting to Madrid cleansing scrubs, brush shampoos and make-up removers for two months now. The first order was for 350 units per product,” she says. Her brand is called GVC PRO.
It attributes the favorable reception of her products in the European country to quality. “They are completely Ecuadorian, made by cosmetic laboratories in Guayaquil. The key to success is the formula, which arose from my need as a makeup educator and a woman. I worked directly with the cosmetic chemist and our formula meets the requirements of professionals who use them.”