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The Ministry of Foreign Trade updates the brand Country
Posted On 28 Jun 2017
Ecuadornews:
The Government prepares a new investment catalog and updates the Country brand, “Ecuador loves Life,” that will be included in the packaging of local products.
Foreign Trade Minister Pablo Campana said that the catalog includes projects in the energy, mining and oil sectors, during the forum held yesterday on the occasion of the Day of MSME´s.
He also announced there will be another catalog for small projects of between $ 3 million to $ 50 million that will count with the contribution of small and medium enterprises, as well as 60 projects by Yachay students.
For Marco Carrión, President of the Chamber of Small and Medium-sized Enterprises of Pichincha (Capeipi), the catalog of investments besides being aimed at searching for investors, should be used for the promotion of products abroad.
With respect to the Country brand, its launch will take place in approximately three weeks, as well as sector brands such as: shrimp, tuna, bananas, cacao. (I)
Source: http://www.eluniverso.com/noticias/2017/06/28/nota/6252211/comercio-exterior-actualiza-marca-pais