A few days ago, Facebook and Twitter were invaded with a video called “KONY 2012”. This is a 30-minute documentary that was released on Internet with the intention to go viral.
The film targets Joseph Kony, a bush fighter from Uganda who has been abducting children to form his own army and makes them commit crimes against their will, such as killing their own parents. He has been getting away with crime for 20 years and nobody has done anything because no one knows who he is, so “he must be stopped”, says the documentary.
In order to “Stop Kony”, people will have to take action and make him famous, so international authorities can track him and arrest him. The idea is that on April 20th, 2012 the world wakes up and sees Kony’s face everywhere. Celebrities such as Rihanna, Justin Bieber, P. Diddy, Emma Stone and Ryan Seacrest have spread the word on the social media, therefore “Uganda”, “Invisible Children” and “#stopkony” were worldwide trending topics last Wednesday night.
The video has reached more than 50 million views within four days on YouTube. Kony is wanted by International Criminal Court for crimes against humanity.
Here is the video that explains it all: