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Dynamic will compete in the local market with low prices

Posted On 01 Jun 2017

Competitive prices is the offer of Dynamic International Airways, a low-cost pioneer strategy in the local market.

Dynamic International Airways plans to inaugurate its operations in the Guayaquil airport with a charter flight that will land today at 15:00. The North American airline, still waiting for a permit to fly frequent routes, intends to compete with cheaper prices in the market.

The expectation of the administration of the José Joaquín de Olmedo Airport is that this airline covers part of the market left by Tame after suspending the Guayaquil-New York route, alleging economic losses.

Dynamic still expects that the National Civil Aviation Council grants permission to fly the routes. The fleet, which features 60 aircraft worldwide, would have the capacity to meet the demand the country requires. “The capacity of our aircraft is 280 passengers. Depending on the need and how the market develops, we will increase frequencies,” said Carolina Uribe, public relations manager of the airline.

The company will operate from Guayaquil offering a single economy class for its passengers. The challenge, says its representative, is to debut with differentiated prices. “We have always been characterized by very affordable costs and excellent service. Our prices will be surely cheaper than those of our competition.” How much less? That, Uribe says, is something they will reveal once they have obtained the permits.

Source: http://www.expreso.ec/economia/dynamic-competira-en-el-mercado-con-precios-bajos-ML1379608

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