“Say something nice” is the title of this extensive collection of Desigual, who shared the time with BCBG from Max Azria.
“I love all the design of Desigual. The positivism, the colors that emerge. With this collection I’m very excited. Floral prints There are many floral prints, but in the same way the colors are much more subtle. Many long dresses, harem pants style … The atmosphere is very nice. always happy, comfortable, sophisticated and enjoyable”, said to Efe the Brazilian Adriana Lima, minutes before opening the parade.
The model provided pleasure and ease in equal parts to the Desigual clothing, brand that for winter called another “angel” from Victoria Secret, Candice Swanepoel, and this time did a duet with Poppy Delevingne, older of sister Cara Delevinge.
“I am a very happy person, so the brand goes very well with me. It’s very exciting, because it’s a brand that I have always adored. It really comes down to have fun and put on lovely clothes. It’s a very positive energy”, she said.
Manel Jadraque, CEO of the firm, defines the collection as “happy folk”. “Happy because Desigual is happy and folk because we will see many tribal, ethnic backgrounds … It’s a mix of cultures and there are many flowers, many, many flowers”, he says.
The dominant fabrics are cotton and chiffon. The color palette is endless, though perhaps where the balance shines the brightest of Lacroix -Desigual is in the black and white.