Campaign “All You Need Is Ecuador” will be promoted in the Superbowl
Ecuador’s ambassador in the United States, Nathalie Cely, announced that the Ecuadorian tourism spot “All You Need Is Ecuador” will be presented at Superbowl 49.
The end of the NFL sporting event on Sunday February 1st will be held at the University of Phoenix Stadium in Glendale, Arizona and is the one with greater audience and more cost advertising in the world.
Through his Twitter account, Cely said she hopes that this promotion has a high impact on tourism from the US market, as she said, in 2014 exceeded USD 545 million.
According to AdWeek magazine specialized in advertising, 30 seconds of advertising among 4.4 and 4.5 million USD which can vary according to the number of spots obtained by brands.
The NBC said this week that it has sold 95% of its advertising space for the Super Bowl, according to CNN.